Books

The Move From ‘Order-Taker’ To Sales-maker

A classic book about winners and losers in selling...and the qualities and strategies of sales-makers

AU$33.00

The Ultimate Marketing Challenge: To Create & Sell The ‘3rd Result’

The 1st result offers change to the market and the 2nd result offers slight improvement... but the market obviously has no interest in these 'duplications'. The '3rd result' proposition offers 'much improved business performance', which is of great interest to the market... and this book shows how to create '3rd result' propositions and how to sell them.

AU$33.00

Sell Pleasure First... Price Last!

This is a sequel to the book ‘The Move From ‘Order-Taker’ To Sales-Maker’ and offers more ideas on how sales-makers manage themselves and lead prospects and customers...without having to use price to win sales

AU$33.00

How ‘Sales-Makers’ Win New Customers

Selling successfully to beleaguered, price-conscious and well serviced corporate prime prospects at the middle and top end of town, requires special knowledge, much respect and simple, dynamic strategies. This book covers each area in detail.

AU$33.00

How To Drive A Franchise To Success

This is a book filled with insights and thoughts on how to control achievements in four key areas of business:

• Driving customers ( to the point where they are very happy, not just happy)

• Driving staff (to the point where they can achieve success via performance, and not just ‘position’)

• Driving economic results · to the point where sales and profits are controlled from within the franchise, and not just by ‘external conditions’

• Driving yourself (to the point where you assume the role of leader, and not just a manager)

Successful Sales Management

Explains the true purpose and objectives of sales management and offers over 40 ideas on excellent sales management strategies

AU$33.00

The Incredible Power Of ‘Centre-Field Marketing!’

If you are dependent on re-sellers, agents or distributors for your company’s success, then this book explains how to ‘manage the 2nd sales force’ to the point of mutual sales success

AU$33.00

The Focus, Thoughts & Actions Of High-Achievers In Business

Top performers in business, in all areas, think differently than lesser achievers...and the quality of their thoughts lead to quality of action. This book examines what high-achievers think about, how they think and how they create the most positive behaviour and strategies

AU$33.00

Creating The Spirit Of Service & Success

Explains how leaders create a service promise of high value for customers and a motivational environment for staff...and how they get the best out of both groups

AU$33.00

Helping The Best Get Better

A collection of almost 200 thoughts, ideas and questions on 7 key areas of business: sales, marketing, sales management, service, leadership, succeeding with resellers and professionalism.

AU$48.00

Small Business Is Never Good Or Bad, It’s What You Make It!

No matter what kind of difficult competition or external ‘economic conditions’ face leading small to medium companies, they manage to find the answers to consistent success...inside the business. This book focuses on the strategies used by small businesses that think big

AU$33.00